PEAK – The Official Motor Oil of Goodguys!

Pleasanton, CA – Goodguys is proud to announce PEAK MOTOR OIL as the “Official Oil” of the Goodguys Rod & Custom Association. Launched in 2007, PEAK® PERFORMANCE MULTIGRADE MOTOR OIL is formulated with an advanced additive technology and premium base oils for high performance and longer engine life. PEAK PERFORMANCE MULTIGRADE MOTOR OIL is formulated to exceed the toughest automotive standards for outstanding engine protection and performance in today’s advanced engine designs.

PEAK has enjoyed a successful run with Goodguys, first signing on in 2006 as a major sponsor. PEAK Antifreeze has long been the “Official Antifreeze” of Goodguys and return this year as presenting sponsor of the 4th Chicagoland Nationals, September 17-19 at Chicagoland Speedway in Joliet.

Make sure and stop by the PEAK booth at a Goodguys National event to pick up product samples and important product information! To find out more about PEAK’s full line of motor oil, visit

PEAK’s parent company, Old World Industries Inc. is based in Northbrook, Illinois. They enjoy a presence in various consumer product markets, energy exploration, and chemical manufacturing in more than 50 countries worldwide. Old World’s other brands include a full line of PEAK Antifreeze & Coolant; SIERRA, the “greener” antifreeze; Mr. Clean Windshield Wash and Wiper Blades; Fleet Charge Fully Formulated Coolant; Final Charge Heavy Duty Global Extended Life Antifreeze/Coolant; HERCULINER Truck Bed Liner Kits; and SplitFire Spark Plugs.

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